Collaborative Public Relations Campaign
Purpose: I've included this piece as evidence of my ability to take direction from a client and work collaboratively with a team to produce a product that is uniform in appearance and professionally packaged. These are samples of course work from my time at Alverno College.
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Proposal
Purpose: This proposal was included as evidence of my ability to identify a goal, establish that pursuing the goal is worthwhile, and develop a concrete strategy for meeting the goal and verifying that the proposed strategy actually matches the stated goal.
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Organizational Analysis
Purpose: The organizational analysis is evidence of my ability to identify cultural trends, work environments, personnel and the operations of a business. Organizational analysis of a company can be a useful way for management to identify problems or inefficiencies that have arisen, but have not yet been addressed, and then develop strategies for resolving them.
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Newsletter
Purpose: The newsletter is evidence of my ability to develop a format for regular communication and the dissemination of information related to a specific topic.
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Ad Copy
Purpose: The Ad Copy is included as an example of my ability to understand and write to different audiences. The assignment was to choose an article of clothing and write an advertisement based on my analysis of the company's typical clientele.
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Social Media Marketing
Purpose: The objective of this assignment was to choose a social media outlet and then research and present how it is used for effective marketing. This as an example of an original Prezi created to lead and facilitate discussion.